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SCREEN PROFITS REPORT

The Unholy

COVID-era release This film was released during the COVID-era box office disruption (March 13, 2020 to June 30, 2021), which may materially affect theatrical performance, downstream revenues, and profitability comparisons.

2021 · Evan Spiliotopoulos · Sam Raimi | Robert Tapert | Evan Spiliotopoulos · 1 hr 39 min

A hearing-impaired girl is visited by the Virgin Mary and can suddenly hear, speak, and heal the sick. As people flock to witness her miracles, terrifying events unfold. Are they the work of the Virgin Mary or something much more sinister?

Drama Horror Mystery Thriller
Cast Salaries

Cast Salaries

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Cast Year Salary Inflation adjusted salary Notes
Jeffrey Dean Morgan 2021 $379,728 $451,050 (est)
Katie Aselton 2021 $200,000 $237,565 (est)
William Sadler 2021 $391,754 $465,334 (est)
Diogo Morgado 2021 $500,000 $593,911 (est)
Cricket Brown 2021 $211,340 $251,034 (est)
Cary Elwes 2021 $200,000 $237,565 (est)
Box Office

Box Office Reported grosses are direct imports. Inflation-adjusted values use imported adjusted totals when available, otherwise they use the yearly U.S. CPI table you maintain in WordPress.

Inflation-adjusted values are shown in 2025 dollars when CPI data is available.

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Category Year Reported Inflation Adjusted
Domestic Domestic theatrical box office gross. 2021 $15,532,137 $18,449,428
International International theatrical box office gross. 2021 $15,300,000 $18,173,690
Worldwide Combined worldwide theatrical box office gross. 2021 $30,832,137 $35,690,190
Earnings / Profitability

Earnings / Profitability

Estimated revenues and expenses for films based on currently imported reported and estimated fields. Inflation-adjusted values use the CPI table when direct adjusted values are not present in the export.

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Category Year Reported Inflation Adjusted
Revenues
Theatrical Net Revenue Estimated distributor theatrical revenue using the year-based ScreenProfits finance model. 2021 $13,886,069 (est) $16,494,190 (est)
Digital Rentals Estimated digital rental revenue from the year-based ScreenProfits finance model. 2021 $2,990,785 $3,552,522
Digital Purchases Estimated digital purchase revenue from the year-based ScreenProfits finance model. 2021 $2,136,178 $2,537,401
Physical Rentals Estimated physical rental revenue from the year-based ScreenProfits finance model. 2021 $152,792 $181,490
Physical Purchases Physical Purchases: DVD $246,128, BluRay $209,665 2021 $455,793 $541,401
TV & Streaming Revenue Estimated ancillary TV and streaming revenue from the year-based ScreenProfits finance model. 2021 $2,704,712 (est) $3,212,719 (est)
Total Revenues Total of the revenue streams currently available or derived in this ScreenProfits profitability view. 2021 $22,326,328 $26,519,723
Expenses
Budget Production budget. 2021 $10,000,000 $11,575,646
Print & Advertising (P&A) P&A Estimated using Machine Learning sourceSource: ML P&A estimate (peer+ridge)Machine-learned P&A estimate based on peer comps and regression inputs. Reestimate Prior Estimate | Covid Mult: 0.72 peak theatrical | Peer Count: 2 | Reg Box Pred: $13,301,255 | Reg Main Pred: $6,712,476 2021 $7,800,000 (est) $9,265,018 (est)
Participations Talent and producer participation payouts. Parsed from source context when available, otherwise estimated from the year-based ScreenProfits finance model. 2021 $314,034 (est) $373,016 (est)
Residuals Residual and related distribution expense line. Parsed from source context when available, otherwise estimated from the year-based ScreenProfits finance model. 2021 $312,569 (est) $371,276 (est)
Interest & Overhead Interest and overhead allocation. Parsed from source context when available, otherwise estimated from the year-based ScreenProfits finance model. 2021 $1,200,000 (est) $1,425,387 (est)
Total Expenses Total of budget, P&A, participations, residuals, and interest/overhead in this ScreenProfits profitability view. 2021 $19,626,602 $23,010,344
Movie Net Profit or Loss Estimated movie net profit/loss from the current ScreenProfits revenue and expense model. 2021 $2,699,725 $3,509,379
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