Synopsis
When a young drug researcher is hired by a tobacco company, Victor DeNoble unexpectedly discovers the ingredients of addiction and fuels a national campaign to have it regulated.
Scores
Overall Score
23.7
Popularity Percentile (Year)
8.1%
Box Office Percentile (Year)
17.7%
Review Aggregate
69.0
Critic Consensus
Critic reception is mixed, with 71% of 24 logged reviews marked Fresh. Across reviews, critics repeatedly emphasize suspenseful, character-driven, emotional. Common reservations focus on execution consistency, even when reviewers praise standout elements.
suspensefulcharacter-drivenemotionalvisually strikingthought-provokingrealistic
Cast
| Cast | Year | Reported Salary | Inflation Adjusted | Notes |
|---|---|---|---|---|
| N/A | ||||
Aggregated Reviews
Rotten Tomatoes critic score72.0
RT critic review count25
Rotten Tomatoes audience score64.0
RT audience rating count500
IMDb rating7.1
IMDb votes132
Box Office ?
| Category | Year | Reported | Inflation Adjusted |
|---|---|---|---|
| Domestic | 2011 | $40,106 | $55,942 |
| International | 2011 | N/A | N/A |
| Worldwide | 2011 | $40,106 | $55,942 |
Earnings / Profitability
| Category | Year | Reported | Inflation Adjusted |
|---|---|---|---|
| Revenues | |||
| Theatrical Net Revenue | 2011 | $20,053 | $27,971 |
| Digital Rentals ? | 2011 | $815,000 | $1,136,796 |
| Digital Purchases ? | 2011 | $262,000 | $365,449 |
| Physical Rentals ? | 2011 | $1,491,000 | $2,079,710 |
| Physical Purchases ? | 2011 | $3,554,000 | $4,957,269 |
| TV & Streaming Revenue | 2011 | $75,000 | $104,613 |
| Total Revenues | 2011 | $6,217,053 | $8,671,808 |
| Expenses | |||
| Budget ? | 2011 | $250,000 (est) | $348,711 (est) |
| Print & Advertising (P&A) ? | 2011 | $80,000 (est) | $111,587 (est) |
| Participations | 2011 | $249,000 | $347,316 |
| Residuals ? | 2011 | $411,000 | $573,280 |
| Interest & Overhead | 2011 | $50,000 | $69,742 |
| Total Expenses | 2011 | $1,040,000 | $1,450,636 |
| Movie Net Profit or Loss | 2011 | $5,177,053 | $7,221,172 |
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